#CNBC #CNBCMakeIt #FounderEffect How I Built A $7 Billion Shoe Company Called On | Founder Effect

On is a Swiss running shoe company that is the brainchild of Olivier Bernhard, a six-time Ironman champion and former professional triathlete. In just 11 years, the upstart company went from zero to a valuation over $7 billion. This is the story about how a two time world champion and his friends landed Roger Federer to help create one of the fastest growing shoe companies in the world. ยป Subscribe to CNBC Make It.: http://cnb.cx/2kxl2rf