Learn how Rebecca Soni, 6x Olympic Medalist, adds yoga to her practice

Practyce is a Yoga streaming service offering classes to improve your performance in the water by increasing your strength, mobility, and body awareness. Yoga is one of the most efficient ways to improve in all three of these areas. Practyce offers a variety of Yoga styles and classes to increase your strength, endurance, breathing efficiency, range of movement, and concentration. All of this to help you glide into the finish line.

"I recommend Practyce for someone who is an athlete and a swimmer, and wanting to start an at home practice. It is great access to amazing classes." - Rebecca Soni

Visit http://ww.practyce.com to learn more.

SwimOutlet & Gulf Swimming Partner on SwimOutlet Gulf Swimming Summer FUNvitational

San Jose, CA (July 30, 2020) – SwimOutlet.com, the web’s most popular swim shop, and Gulf Swimming, have partnered on next month’s SwimOutlet Gulf Swimming Summer FUNvitational, a series of virtual swim meets featuring 16 clubs from south central Texas and across various regions in the U.S. that will take place in the first half of August.

SwimOutlet-GSSC-LogoOver a dozen teams and hundreds of swimmers will compete against each other virtually in their own pools tracked by the Swimmingly swim meet timing app with results highlighted on Gulf Swimming’s social media and website throughout the competition. The format will feature a series of meets starting with the Round of 16 completed by August 5, Quarterfinals by August 10 and the Final Four by August 12. Brackets will be released this week.

“The SwimOutlet Gulf Swimming Summer Funvitational will be a series of fun, unsanctioned events to get swimmers back to competition in a safe environment in their own pools,” said Julie Bachman, Executive Director of Gulf Swimming. “We hope these fun, unsanctioned, swim meet formats are not only the answer during these uncertain times - but another way to engage our membership with different competition products in the future.”

“As physical distancing, health, safety, and eliminating transmission touch-points is at top of mind in everything that we do, the Swimmingly app is a great way to cohesively track swim meet times on-site using a family member or coach’s smartphone,” said Charlie Houchin, Olympic Gold Medalist and CEO of Swimmingly. “It’s great to have SwimOutlet title sponsor this series and support the FUNvitational done virtually and timed through Swimmingly. Teams are safely swimming other teams anyplace, anytime, anywhere and we are thrilled to have swimmers racing again.”

The virtual meets will feature 50y, 100y and 100y IM short course races for all age groups with teams advancing each round to the final. SwimOutlet is providing a $1000 gift certificate grand prize to the winning team, while also featuring videos and Instagram takeovers during the challenge on SwimOutlet’s social media in early August. The Gulf Swimming Official Shop within SwimOutlet’s Team Store platform will feature Gulf Swimming gear and SwimOutlet Gulf Swimming Summer FUNvitational items.

“Having SwimOutlet, the SwimOutlet Team Division and three other companies jump on board to support our athletes and clubs, and promote the initiative is a huge boost at a time when clubs, teams and kids are really missing and craving head-to-head swim competition,” said Bachman. “This is a way to do it in a controlled environment, limiting travel and staggering races at each club’s home pool. We are very thankful to the four companies who have enthusiastically stepped up.”

Other partners include the Fitter & Faster Swim Camps & Clinics, Jolyn and FINIS -- all of which have supplied prizes for winners.

“We love supporting our teams’ creative ideas whenever we can and the SwimOutlet Gulf Swimming Summer Challenge is a unique event that can be a model for virtual racing, done safely and with physical distancing,” said Jaime Benes, VP of Team Sales at SwimOutlet.com. “The SwimOutlet Team Division provides a full assortment of service around bulk orders, customization and setting up an online team store that makes for efficient outfitting of your team’s needs, and it’s great to support this online competition run by Gulf Swimming.”

SwimOutlet Unveils Inspirational Messages from Olympians, Straight to Your Mobile Phone

San Jose, CA (April 13, 2020) – Casual swimmers and swim racers aren’t the only ones who’ve had to adjust their schedules the past few weeks. Elite swimmers and Olympians across the globe have had to adjust to new dryland workout schedules and search for private pools while mapping out an entirely new training calendar with the postponement of the 2020 Tokyo Olympics to summer 2021.

         So in this time of uncertainty and unease for many, SwimOutlet has collaborated with elite athletes along with personalized mobile messaging company Attentive® to offer customers and social media followers some “Swimspiration” to keep them motivated and inspired with audio messages from top swimmers and Olympians straight to their mobile phones. 

         By texting SWIMSPIRATION to 48423, SwimOutlet will offer a collection of heartfelt audio messages from select Olympians which anyone can listen into. Those Olympians include:

  • Cammile Adams, 2x Olympian, Swimming

  • Missy Franklin, 5x Olympic Gold Medalist, Swimming

  • Jason Lezak, 4x Olympic Gold Medalist, Swimming

  • Ryan Murphy, 3x Olympic Gold Medalist, Swimming

  • Lia Neal, 2x Olympic Medalist, Swimming

  • Jacob Pebley, 2016 Rio Olympian, Swimming

  • Maggie Steffens, 2x Gold Medalist, Water Polo

         The inspiring messages focus on staying home, staying active, being balanced and healthy.

“In these unprecedented times, small motivational and inspiring moments like this can make a difference on our overall psyche and daily attitudes,” said Jaime Benes, VP of Customer Service at SwimOutlet. “Especially for young swimmers who were laser-focused on meets that were cancelled or whose morning group workouts normally etched in their routines are no longer there for the time being. We think these athlete messages give anyone a lift who listens to them, especially the swim community, and the initial positive feedback from fans when we first introduced this on social media has been terrific to see.”

The technology to deliver these mobile messages is courtesy of Attentive, a New York City-based mobile marketing company that focuses on real-time and personalized business-to-consumer interaction via text messaging. 

“We’re always impressed by how our customers think up innovative ways to utilize our technology,” said Eric Miao, SVP of Client Strategy at Attentive. “Mobile messaging is a direct, engaging, and interactive communications channel. We’re proud to partner with SwimOutlet to help offer some much-needed inspiration during this time.”

For more information on SwimOutlet, visit http://www.swimoutlet.com or visit @swimoutlet 

For more information on Attentive, visit http://www.attentivemobile.com